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BYU Football – Intro Video

BYU Football gave Canasian Media a chance to work in a large, cinematic scope. Bucking the trend of intro videos in years past, the goal became to create something that was worthy of being a movie trailer. With epic music and lights dramatically piercing the darkness, BYU Football became as intimidating off the field as it already was on it.

This was a one night shoot that took place in the BYU Indoor Practice Facility. The shoot was designed to be versatile enough to be used to multiple pieces including this Intro Video (to be shown in venue only) and the television commercial.

Debuted at BYU’s Lavell Edwards Stadium.

This was later exhibited on the massive screens in Texas Stadium before the BYU vs Oklahoma game.

Camera: RED One
Edit: Final Cut Pro
3D: Cinema 4D

Credits:
Production Company: Canasian Media
Director: Jon Howe
Director of Photography: Jon Howe
Editor: Jon Howe
3D Titles: Jon Howe
Highlights Courtesy of: Issimo Productions, theMtn, Canasian Media


About Us

Canasian Media has been a mainstay of commercial production for more than half a decade.
Our commercials have played during the NCAA Basketball Tournament, on the largest HDTV in the world in Cowboy Stadium, on TV and in numerous other large venues.